Rachel is a business-to-brand strategist and researcher, strategic marketer and business director with over 28 years’ experience understanding and motivating people to transform organisations to be brand-driven, customer-centric and employee-engaged.
Her experience spans local, regional and global roles: marketing in Unilever, News Limited, Glenfiddich and Westpac; and consulting in brand and design, advertising and research agencies.
Rachel has participated in the healthy agenda throughout her life, evident in her energy and enthusiasm, motivation philosophy and principles, and workshop tools and techniques.
- Bachelor of Business, Major in Marketing, University of South Australia
- Certified Practicing Marketer & Fellow, Australian Marketing Institute (FAMI CPM)
- Qualified Professional Researcher and Member of The Research Society (QPR)
- Advanced Certificate in Market & Social Research (MRS UK)
- Certificate in Employer Brand Leadership (CEBL)
- Certificate in Digital Marketing (ADMA)
- Certificate in Behavioural Economics (Rory Sutherland via 42Courses)
- Member of Employer Branding Global Community (EBI)