Our Story

OUR STORY

Aligning people, brands and business for healthier results

The Healthy Brand Company was founded by Rachel Bevans in 2012 to bring together her diverse business and brand experience, passion for health and wellbeing of people and planet, and curiosity for what motivates people.

We believe that only people, brands and business that are healthy, aligned inside and out, have the energy to change, grow and thrive. 

We offer clients and agencies senior experience, an holistic external perspective and flexible ways of working, without the fixed overheads. Giving you the internal capacity, objectivity and agility to drive change.

 

People first

People – customers, employees, stakeholders – tend to align themselves with others people, brands and businesses with similar or desirable purpose and values that have meaning to them. They look to such brands to understand them, solve their problems, meet or anticipate their (unmet) needs and make their lives a little better.

Research from Gallup indicates that when consumers are aligned with a brand, they give it twice as much share of wallet as those who are not aligned but familiar with that same brand. When workers are engaged but not aligned with their organisation’s brand, it limits their power to create an engaging customer experience that will actually drive earnings per share.

We engage and align customers, employees and stakeholders around a common purpose, values and positioning to ensure your brand connects with and consistently delivers against its promise. 

Create business, brand and stakeholder value

Work with us to engage your employees, customers and stakeholders to build, align and activate brand, employer brand and business strategies. We’d love to help you create meaningful value for your employees, customers and stakeholders and achieve healthier results.

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