retention Archives - The Healthy Brand Company

Brand drives acquisition, retention and engagement

Leave a Comment / alignment, brand, employer brand, engagement / By smartrobbie

Attracting, retaining and engaging talent, customers and investors are key challenges for business in the future. Is your brand ready to help your business get ahead? Discover more bit.ly/THBC_TPO1

Brand drives performance by 240%

Leave a Comment / alignment, brand, employer brand / By smartrobbie

Research indicates that a well-executed brand strategy has the opportunity to drive performance related business outcomes by 240%, double share of wallet, treble advocacy and increase retention by 37%. With numbers like that, do you need to review your brand? Discover more bit.ly/THBC_TPO1

The missing link to customer retention is your employer brand

Leave a Comment / alignment, brand, communication, customer journey, employer brand, engagement, experience, integration, marketing, strategy / By smartrobbie

Businesses forget that your customers are prospective employees and employees are current or prospective customers. By aligning your customer and employer brands, it doesn’t matter who you are, the overall brand stands for the same thing in people’s minds; and as a business you have a better chance of employees delivering consistently against your promise …

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