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  • Our Story
    • Our Purpose and Values
  • What We Do
    • Brand Alignment Workshop
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    • Data Strategy
    • One Day Strategy Workshop Research Ideas
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    • One Brand People First White Paper
    • Ten Themes Driving Brands 2020-2030
    • The Future is Bright for Business & Brands
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21 Feb Brand drives acquisition, retention and engagement

Posted at 07:00h in alignment, brand, employer brand, engagement
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Attracting, retaining and engaging talent, customers and investors are key challenges for business in the future.Is your brand ready to help your business get ahead? Discover more bit.ly/THBC_TPO1 ...

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22 Dec Brand is for life, not just for Christmas

Posted at 06:58h in alignment, brand, consumer understanding, employer brand, engagement, experience, purpose & values, strategy
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Invest in your brand up front and ongoing...

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02 Aug Gain brand momentum by engaging employees

Posted at 07:50h in alignment, brand, employer brand, engagement, experience, strategy
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Companies with highly engaged workforces outperform their peers by 147% in earning per share. Yet 87% of employees are not engaged at work. Source: Gallup ResearchThat means 13% of employees are engaged vs a benchmark of 75% - a whole 62% to bring over to...

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13 Aug Start with the 90:9:1 principle and work to increase engagement and the 9:1 #healthybrand

Posted at 11:34h in brand, customer journey, digital, engagement, marketing, social media
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Happy to stumble across this, this morning: as a great follow on from my prior post encouraging brands to have a two-way conversation with their consumers; and breathing a sigh of relief that its relevant thinking in today's digital world!!  I recall learning the 90:9:1 principle...

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09 Mar The great undo: The Healthy Workplace for employee wellbeing and engagement

Posted at 07:45h in employer brand, engagement, health, fitness & wellness
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It's comforting to read that such a large proportion of and increase in organisations will be focusing on employee wellbeing in the coming year or so - recognising that a healthy environment enables employees to 'flourish and reach their full potential' and the mutual dependency...

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Featured Post

CareFlight: Building brand reputation and trust

July 8, 2020
Recent Posts

CareFlight: Building brand reputation and trust

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IQumulate: Empowerment, trust and agility

May 26, 2020

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integrated wellbeing framework

Time to Thrive: Creating the Future through an Integrated Wellbeing Framework

April 20, 2020
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